BPM FORUM MEMBER BULLETIN
NEW Survey: “Crunch Time: The Global Competitiveness Audit “
Annual Assessment of Tech + Telecom Rigor and Readiness
The balance of power is shifting in today’s global technology and telecommunications industry. Powerful new forces are converging to intensify competition and give rise to a new generation of competitors both domestically and overseas. What factors are essential to compete in today’s fast-changing marketplace? How can companies anticipate, meet, pre-empt and adapt to the competitive challenges? What are the new rules for survival and success?
The Chief Marketing Officer (CMO) Council and The Business Performance Management (BPM) Forum in association with A.T. Kearney are seeking greater insights about the growing demand for competitiveness in the high tech and telecommunications industry in the era of greater global business rivalry.
To that end, these organizations are fielding a major new online survey of technology executives entitled, “Crunch Time: The Global Competitiveness Audit.” The first phase of this study will look at attitudes, concerns and the state of competitive readiness of U.S. companies. Further studies are planned for other key regions.
Research findings will be released to the press, syndicated online and presented at the A.T. Kearney Global Tech + Telecom Competitiveness Summit on February 24, 2023 at the Sofitel Hotel in Redwood Shores in the San Francisco Bay Area. For more information about the Summit visit www.atksummit.com